Marissa Urbank
Senior Digital Product Manager at Brewdog
business
I’m Marissa and I hold the exciting roll as the Senior Product Manager on the BrewDog Digital Team. BrewDog Digital look after our customers across the business from ecommerce to retail and everything in between, getting beer into the hands of the people. I have been with BrewDog for almost 10 years starting off my time in the wonderful world of events eventually moving into Digital. I work with an incredibly talented group of people across a variety of projects that impact customer shopping experience, hospitality and brand/marketing initiatives. No day is the same, and no project is too big or small to tackle whether it is loyalty, subscriptions or a massive beer giveaway. I love what I do and can’t wait to see what comes next.
All about the talk
Panel Discussion: Cultivating an exceptional customer experience
Once you’ve covered the eCommerce basics, creating an amazing customer experience is your ticket to the next level of business growth. But how can you get there? Host Joseph Russell, Strategy Director at JH, joins expert panelists from successful eCommerce brands to uncover the power of customer experience, sharing real-world insights and advice from their business strategies. A talk not to be missed – your future (and current) customers will thank you!